What Comes First? Dream Office Or Dream House?

Traveling with my sweet husband and exploring new pretty pink places is one of my favorite hobbies! When I first started The Caroline Doll and POSH PR®, he was the definition of the perfect Instagram husband (and he still is!). He’d take all my photographs for both brands and assisted with branding photoshoots when I needed help! Although he was a wonderful assistant, it definitely wasn’t his favorite way to spend time with me. So when POSH PR® started to take off and I hired on #theprdolls, they became the perfect assistants when executing branding photoshoots and also with brainstorming places to add to my ‘must-visit’ destination list.

Currently embracing all the natural light that shines through in my new office!

Before each trip, #theprdolls and I create a map of all the picture perfect spots I will be stopping at in the city I’m visiting at the time. I love finding fun pink places to use as content when creating my Pink Travel Guides for you Dolls, the last one being my Austin Wall Guide! After visiting all these wonderful places, I would go home and wish for something similar, just a little bit closer to home!
I feel so blessed as a CEO that POSH PR® has grown so quickly serving clients I absolutely adore. We’ve had such amazing opportunities to add to our business portfolio, which has helped with the progression of the business and connecting with other amazing boss dolls looking to elevate their brand. With this growth, we definitely needed more space to execute some of the tasks for our clients — plus, I loved the idea of no longer working out of my townhouse! When looking for office space for #TheDollHQ, I had a wild idea to create an office that was as Instagrammable as the places #theprdolls and I use as travel destinations to create content.

For #TheDollHQ, I pulled inspiration from some of the most Instagrammable places I’ve traveled to over the years like the Museum of Ice Cream + the Create + Cultivate conference. I always loved that these events and activations paid attention to the little details within their spaces. Truth… EVERY inch of the Create + Cultivate conference was the perfect content opportunity for social media. As I always say, the difference between moderate and luxury is found in the little details. I based the new doll headquarters off of that same philosophy!

A few spoilers for you guys — #TheDollHQ will have a flower wall, a pink Champagne lounge, a styling heaven in the California Closet space, and so much more! Here’s a sneak peek into what social media activations will be used through the office! EEK!

P.s. Here’s a quick screen shot of the PDF I work on as a guideline our office design.

Seriously Dolls, I know you guys are going to be mind-blown when you see all the Instagrammable spots at #TheDollHQ! And don’t you worry, you all will be in the know of all the new opportunities for you to come visit as well!